The Danish electricity market was liberalised in 1999, forcing energy companies to compete. This sparked a wave of mergers in Denmark and across the EU, as companies sought to expand beyond electricity distribution.
Norlys is the result of 47 such mergers, offering everything from energy and charging stations to internet, TV, and mobile services.
With 4,600 employees and 3.5 million customer relationships, Norlys has faced a myriad of challenges: a fragmented system landscape for managing 700,000 customer relationships across different platforms; disconnected processes in their e-mobility division, limiting their ability to scale; and legacy systems that left service technicians without crucial task management tools.
Their goal was simple: unify their systems, automate key processes, and prepare for significant growth – particularly in the fast-expanding market for electric vehicle (EV) charging stations.
As Brian Gøtzsche, Senior Director of eMobility at Norlys, puts it:
»Automated processes are essential for scaling our eMobility business. Manual processes limit us and make us vulnerable.«
Norlys needed a trusted transformation partner to handle this complexity across telecom and energy.